Category: Email Marketing

Contesting The Conventional Contest After I graduated college I got my first job working for a digital education company. However, cubicle life wasn’t for me and I soon went off on my own to work with clients. I was helping them build funnels and buy ads, I had traded my

You Can Send An Email, Or You Can Tell A Story I’ve been doing this online marketing thing full-time since 2003. I use story-powered email as the delivery vehicle to get my message out to an audience in a way that resonates with them. I do this using the power

The reason why At this time in 2015, I didn’t have EHQ. I didn’t have a network of influencers, and I didn’t have a big email list. 3 months later there was $50,000 sitting in my account. 15,000+ new leads were on my email list and I just had a

On Generating Leads I help marketers understand and leverage seemingly complicated marketing technologies to reach and appeal to their audiences. Lead generation can be pretty complicated and isn’t something everybody gets right, especially if they are in the early stages of digital marketing. I love showing people how to build

Not All Copywriters Write To Convert… But They Should Copywriting is one of the best places to invest your energy – if you want to grow your business through email marketing. Most of the writing you see online is meant to get you to take some action or another. In