Tools Rule I couldn’t run my business the way I do these days without using tools to automate and scale my processes. When I started out 10 years ago it was super difficult to automate anything without having some programming knowledge, and I pretty much had none! Now it’s a
Read MoreSales Copy Tips For A Successful Product Launch
Everything Is Copy Ok so I stole the title of my blog from Nora Ephron, but I agree with it 1000%. That’s why I decided to become the original product launch copywriter and why I’m here today. Product launches are spectacular, they have such transformative power over people’s businesses
Read MoreThe Email Popup Design That Grows Your List By 100+ Per Day
Not All Copywriters Write To Convert… But They Should Copywriting is one of the best places to invest your energy – if you want to grow your business through email marketing. Most of the writing you see online is meant to get you to take some action or another. In
Read MoreHow I Prepare For A Networking Event (My Secret: LinkedIn)
Life Before LinkedIn I don’t have to go into a conference blind anymore, I can just go online and search. You’d have to be crazy not to use the greatest database we could ever wish for with your networking pursuits. I’ll show you how to use LinkedIn to save time
Read MoreCustomer Experience Map Strategy To Storyboard Your Process
The Era of Automated Experiences I’ve been in the automation space since 2008 and I’ve worked across industries and behind the scenes with a lot of the big players in their respective niches. but bringing it into your business. What I’d like to share with you is how I break
Read MoreContent Ideation Process Made Easy (5 Steps)
The Best Ideas Take Work A lot of people ask me what’s the shortcut when it comes to content marketing. And the truth is that there is no shortcut, but I try to offer them what I think is the one thing they need to get down pat in order
Read MoreHow To Sell On Your Webinar For Maximum Conversions
The Power Of Webinars Imagine you’re giving the best sales presentation of your life, but you’re only pitching to a handful of prospects. What if I told you, you could put a giant megaphone just outside the door so your presentation could be heard down the street or even across
Read MoreHow To Write A Unique Selling Proposition Proven To Convert More Clients
Do you have your USP? Recently I had a lively discussion on a live call with our EHQ Club members. We were talking about our USP’s (Unique Selling Propositions), and we all realized that none of us, including myself, were completely on top of this. I know this issue applies
Read More