{"id":15196,"date":"2019-02-14T11:29:01","date_gmt":"2019-02-14T16:29:01","guid":{"rendered":"https:\/\/entrepreneurshq.com\/?p=15196"},"modified":"2019-02-18T04:17:26","modified_gmt":"2019-02-18T09:17:26","slug":"make-money-instagram","status":"publish","type":"post","link":"https:\/\/entrepreneurshq.com\/make-money-instagram\/","title":{"rendered":"Make Money From Instagram While Keeping Your Followers Happy"},"content":{"rendered":"<h2 class=\"sub-title-primary\"><\/h2> <div id=\"ez-toc-container\" class=\"ez-toc-v2_0_57_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-663434f20eaa5\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-663434f20eaa5\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/entrepreneurshq.com\/make-money-instagram\/#No_One_Is_On_Social_To_Stare_At_Ads\" title=\"No One Is On Social To Stare At Ads\">No One Is On Social To Stare At Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/entrepreneurshq.com\/make-money-instagram\/#Keeping_followers_and_advertisers_happy\" title=\"Keeping followers and advertisers happy\">Keeping followers and advertisers happy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/entrepreneurshq.com\/make-money-instagram\/#Action_Steps\" title=\"Action Steps\">Action Steps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/entrepreneurshq.com\/make-money-instagram\/#Result_You_Will_Achieve\" title=\"Result You Will Achieve\">Result You Will Achieve<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"No_One_Is_On_Social_To_Stare_At_Ads\"><\/span>No One Is On Social To Stare At Ads<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>I started my Instagram account, @ThinkGrowProsper back in January 2014.<\/p>\n<p>I\u2019m not a <a href=\"\/mentors\/\">traditional entrepreneur<\/a> in the sense that I came in with a business plan and <a href=\"\/productivity\/deeply-connecting-to-your-goals\/\">set goal in mind<\/a>. I was simply following my passion and wanted to <a href=\"https:\/\/contentmarketinginstitute.com\/2018\/11\/purpose-driven-content-examples\/\" target=\"_blank\" rel=\"noopener\">contribute something positive back to the world<\/a>.<\/p>\n<p>Along the way, my business formed around what I was putting out there and the growth since then has been incredible.<\/p>\n<p>What I\u2019ve been able to do with @ThinkGrowProsper is to create what I consider to be a new kind of media company.<\/p>\n<a class=\"inline-twitter-link inline-tweet-click\" href=\"#\" onclick=\"inline_tweet_sharer_open_win('https:\\\/\\\/twitter.com\\\/intent\\\/tweet?url=https%3A%2F%2Fentrepreneurshq.com%2Fwp-json%2Fwp%2Fv2%2Fposts%2F15196&text=Our+company+is+able+to+thrive+in+today%3Fs+ever-changing+landscape+because+we%3Fve+erased+the+gap+between+content+and+advertisement.+%40ThinkProsperous+via+%40EHQcom');\" title=\"Tweet This!\">Our company is able to thrive in today\u2019s ever-changing landscape because we\u2019ve erased the gap between content and advertisement. <span class=\"non-dashicons\"> <\/span><\/a>\n&nbsp;<br \/>\nWhen you watch a network TV show you may think of it as a 30-minute show but in reality, a lot of these shows are only 22 minutes with 8 minutes of ads!<\/p>\n<p>We don\u2019t do that with our \u201cshows\u201d, or posts in our case.<\/p>\n<a class=\"inline-twitter-link inline-tweet-click\" href=\"#\" onclick=\"inline_tweet_sharer_open_win('https:\\\/\\\/twitter.com\\\/intent\\\/tweet?url=https%3A%2F%2Fentrepreneurshq.com%2Fwp-json%2Fwp%2Fv2%2Fposts%2F15196&text=We%3Fve+built+a+tremendous+audience+with+our+content+and+having+command+of+that+many+eyeballs+is+valuable+to+many+other+brands+and+business.+%40ThinkProsperous+via+%40EHQcom');\" title=\"Tweet This!\">We\u2019ve built a tremendous audience with our content and having command of that many eyeballs is valuable to many other brands and business. <span class=\"non-dashicons\"> <\/span><\/a>\n&nbsp;<br \/>\nWe wanted to lend our platform to other people as part of our business model, but we had to do it in such a way that our audience would find it valuable as well.<\/p>\n<p>We\u2019ve done this by integrating our sponsored content into the page so that it\u2019s almost indistinguishable from our regular content.<\/p>\n<p><a style=\"position: relative; top: -90px; display: block; visibility: hidden;\" name=\"video\"><\/a><\/p>\n<p><iframe loading=\"lazy\" title=\"Make Money From Instagram While Staying True To Your Voice - Ruben Chavez Interview, TGP Media\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/ef-pzlC7qzU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Keeping_followers_and_advertisers_happy\"><\/span>Keeping followers and advertisers happy<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>One of the most challenging aspects of my business is figuring out how to <a href=\"\/membership-sites\/the-importance-of-how-you-structure-your-content\/\">deliver quality content<\/a> to my audience that still gives great exposure to our advertising partners.<\/p>\n<p>There needs to a balance, but the <a href=\"https:\/\/contentmarketinginstitute.com\/2018\/12\/marketing-predictions-2019\/\" target=\"_blank\" rel=\"noopener\">content is always put first<\/a>.<\/p>\n<a class=\"inline-twitter-link inline-tweet-click\" href=\"#\" onclick=\"inline_tweet_sharer_open_win('https:\\\/\\\/twitter.com\\\/intent\\\/tweet?url=https%3A%2F%2Fentrepreneurshq.com%2Fwp-json%2Fwp%2Fv2%2Fposts%2F15196&text=Staying+true+to+your+voice+and+within+the+realm+of+your+niche+is+non-negotiable.+%40ThinkProsperous+via+%40EHQcom');\" title=\"Tweet This!\">Staying true to your voice and within the realm of your niche is non-negotiable. <span class=\"non-dashicons\"> <\/span><\/a>\n&nbsp;<br \/>\nKeeping this in mind has meant that I\u2019ve had to say no to over 70% of the advertisers who\u2019ve approached me in the last year.<\/p>\n<p>I\u2019ve only partnered with sponsors who\u2019re highly aligned with the mission of @ThinkGrowProsper and are OK with creating original content that works within the parameters of our channel.<\/p>\n<p>Up until recently, all my advertising partners have come to us organically.<\/p>\n<p>Our <a href=\"\/search-marketing\/better-search-rankings-through-better-content\/\">native content<\/a> has been successful enough that simply putting a link to contact us in our bio has sufficed in generating interest in working with us.<\/p>\n<p>The theme, message, and unlying intentions are everything when showing up on Instagram. Followers are very savvy these days and if your <a href=\"https:\/\/searchenginewatch.com\/2018\/11\/26\/content-marketing-2019-strategy-tips\/\" target=\"_blank\" rel=\"noopener\">content slips off the mark<\/a> they\u2019ll let you know in the comments or simply by giving you the boot with an unfollow.<\/p>\n<p>I never want my content to be an interruption to my followers, I want to <a href=\"https:\/\/www.dreamhost.com\/blog\/19-expert-blogging-tips-for-2019\/\" target=\"_blank\" rel=\"noopener\">add value<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Action_Steps\"><\/span>Action Steps<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ol>\n<li style=\"font-weight: 400;\">Create amazing content that\u2019s both valuable and shareable for your audience.<\/li>\n<li style=\"font-weight: 400;\">Always put your brand and message first before any advertiser message.<\/li>\n<li style=\"font-weight: 400;\">When you <a href=\"https:\/\/blog.hubspot.com\/marketing\/how-to-get-sponsored-instagram\" target=\"_blank\" rel=\"noopener\">partner with a sponsor<\/a> do due diligence to make sure they truly are in alignment with your own mission.<\/li>\n<li style=\"font-weight: 400;\">Create sponsored content that fits in seamlessly with your own branded content.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Result_You_Will_Achieve\"><\/span>Result You Will Achieve<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Monitize your Instagram<br \/>\nAn Instagram content model that maks money but still remains highly branded and relevant to your audience.<\/p>\n<div class=\"bc-section bc-group bc-author-box bc-flex-middle\">\n<div class=\"bc-col bc-span_1_of_3 bc-author-box-details\">\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2018\/04\/ISS-Ruben-Chavez.jpg\" \/><\/p>\n<div class=\"bc-author-social\">\n<ul>\n<li><a class=\"dashicons dashicons-admin-home\" href=\"http:\/\/thinkgrowprosper.com\/\" target=\"_blank\" rel=\"noopener\"><span class=\"bc-social-name\">Website<\/span><\/a><\/li>\n<li class=\"bc-social-linkedin\"><a class=\"dashicons dashicons-linkedin\" href=\"https:\/\/www.linkedin.com\/in\/chavezworldwide\/\" target=\"_blank\" rel=\"noopener\"><span class=\"bc-social-name\">Linkedin<\/span><\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"bc-col bc-span_2_of_3 bc-author-info\">\n<h5>Mentor: <a href=\"\/mentors\/ruben-chavez\/\">Ruben Chavez<\/a><\/h5>\n<p>Content Creator of TGP Media. Ruben started the account @thinkgrowprosper from zero in January of 2014 and now has an audience of 1.7 million followers with no paid promotions.\n<\/p><\/div>\n<\/div>\n<p>&nbsp;<br \/>\nThis article is based on an EHQ interview with the mentor.<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>No One Is On Social To Stare At Ads I started my Instagram account, @ThinkGrowProsper back in January 2014. I\u2019m not a traditional entrepreneur in the sense that I came in with a business plan and set goal in mind. I was simply following my passion and wanted to contribute<\/p>\n","protected":false},"author":1,"featured_media":15203,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[17],"tags":[],"jetpack_featured_media_url":"https:\/\/entrepreneurshq.com\/wp-content\/uploads\/2019\/02\/EHQ-Daily_-Blogpost-Ruben-Chavez.png","_links":{"self":[{"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/posts\/15196"}],"collection":[{"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/comments?post=15196"}],"version-history":[{"count":0,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/posts\/15196\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/media\/15203"}],"wp:attachment":[{"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/media?parent=15196"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/categories?post=15196"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/tags?post=15196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}