{"id":16459,"date":"2019-04-16T05:45:35","date_gmt":"2019-04-16T10:45:35","guid":{"rendered":"https:\/\/entrepreneurshq.com\/?p=16459"},"modified":"2020-09-01T23:29:56","modified_gmt":"2020-09-02T04:29:56","slug":"linkedin-status-update","status":"publish","type":"post","link":"https:\/\/entrepreneurshq.com\/linkedin-status-update\/","title":{"rendered":"LinkedIn Status Updates Bring Results! Here&#8217;s How"},"content":{"rendered":"<h2 class=\"sub-title-primary\"><\/h2> <div id=\"ez-toc-container\" class=\"ez-toc-v2_0_57_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-662ef0c276fad\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-662ef0c276fad\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/entrepreneurshq.com\/linkedin-status-update\/#Being_The_Life_Of_The_LinkedIn_Party\" title=\"Being The Life Of The LinkedIn Party\">Being The Life Of The LinkedIn Party<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/entrepreneurshq.com\/linkedin-status-update\/#How_To_Make_Your_Statuses_%E2%80%9CPop%E2%80%9D_With_A_Little_Help_From_Pop_Culture_Gifs\" title=\"How To Make Your Statuses \u201cPop\u201d With A Little Help From Pop Culture Gifs\">How To Make Your Statuses \u201cPop\u201d With A Little Help From Pop Culture Gifs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/entrepreneurshq.com\/linkedin-status-update\/#Action_Steps\" title=\"Action Steps\">Action Steps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/entrepreneurshq.com\/linkedin-status-update\/#Result_You_Will_Achieve\" title=\"Result You Will Achieve\">Result You Will Achieve<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Being_The_Life_Of_The_LinkedIn_Party\"><\/span>Being The Life Of The LinkedIn Party<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>What I focus on with my book \u201cLinkedIn Riches\u201d and the associated training I offer is <a href=\"\/join\/\">helping small business owners<\/a>, coaches, and consultants <a href=\"https:\/\/linkedincubator.com\" target=\"_blank\" rel=\"noopener\">use LinkedIn to generate more leads, sales, and revenue<\/a>. I stumbled onto LinkedIn when I was working as an employee and I had the itch to strike out on my own.<\/p>\n<a class=\"inline-twitter-link inline-tweet-click\" href=\"#\" onclick=\"inline_tweet_sharer_open_win('https:\\\/\\\/twitter.com\\\/intent\\\/tweet?url=https%3A%2F%2Fentrepreneurshq.com%2Fwp-json%2Fwp%2Fv2%2Fposts%2F16459&text=I+knew+I+was+an+entrepreneur+at+heart+so+I+left+my+job+and+started+my+own+marketing+agency+with+just+one+client.+What+I+found+was+that+LinkedIn+was+a+treasure+trove+of+contacts+for+me+to+grow+my+new+business.+%40JohnNemoPR+via+%40EHQcom');\" title=\"Tweet This!\">I knew I was an entrepreneur at heart so I left my job and started my own marketing agency with just one client. What I found was that LinkedIn was a treasure trove of contacts for me to grow my new business. <span class=\"non-dashicons\"> <\/span><\/a>\n<p>I was able to generate over $135,000 within 90 days and I never looked back. I see LinkedIn as the most <a href=\"\/linkedin\/growing-your-linkedin-network-strategically\/\">powerful marketing tool<\/a> available in the world. I like to focus on the \u201cfun\u201d elements of LinkedIn like being personable and marketing to your audience on a 1-1 basis.<\/p>\n<p>Having a hook goes a long way to being memorable on the platform and in life. I can\u2019t escape that my last name \u201cNemo\u201d reminds everyone of their favorite cartoon fish. I embrace it, I love that little guy, and I love when I\u2019m \u201cfound\u201d be new clients! <a class=\"inline-twitter-link inline-tweet-click\" href=\"#\" onclick=\"inline_tweet_sharer_open_win('https:\\\/\\\/twitter.com\\\/intent\\\/tweet?url=https%3A%2F%2Fentrepreneurshq.com%2Fwp-json%2Fwp%2Fv2%2Fposts%2F16459&text=No+matter+what+service+you+offer%2C+having+some+more+attention+will+work+in+your+favor.+%40JohnNemoPR+via+%40EHQcom');\" title=\"Tweet This!\">No matter what service you offer, having some more attention will work in your favor. <span class=\"non-dashicons\"> <\/span><\/a>\n<p>One aspect of the site that confuses a lot of users is the status update. We know what kinds of statuses we\u2019d write on website\u2019s like Facebook or Twitter, but no one\u2019s sure what is \u201cok\u201d for LinkedIn.<\/p>\n<p>The biggest thing you have to understand here is that the status updates are front and center on the platform.<\/p>\n<p><a style=\"position: relative; top: -90px; display: block; visibility: hidden;\" name=\"video\"><\/a><\/p>\n<p><iframe loading=\"lazy\" title=\"LinkedIn Status Updates Bring Results! These are my best tips- John Nemo Interview, LinkedIn Riches\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/QvCXsCY5Q0o?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/entrepreneurshq.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_To_Make_Your_Statuses_%E2%80%9CPop%E2%80%9D_With_A_Little_Help_From_Pop_Culture_Gifs\"><\/span>How To Make Your Statuses \u201cPop\u201d With A Little Help From Pop Culture Gifs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The number one mistake I see with <a href=\"https:\/\/www.entrepreneur.com\/article\/316139\" target=\"_blank\" rel=\"noopener\">status updates<\/a> is people treating them as dumping grounds for sales pitches. They come off as spammy and inauthentic.<\/p>\n<p>Status updates are actually the area to be very personable and to <a href=\"https:\/\/www.forbes.com\/sites\/theyec\/2019\/01\/17\/the-latest-tips-for-branding-yourself-on-linkedin\/\" target=\"_blank\" rel=\"noopener\">brand yourself<\/a>.<\/p>\n<p>As I scroll through my updates on LinkedIn it\u2019s easy for me to get overwhelmed. When you\u2019re scrolling, what usually catches your attention? Images right? Definitely. If I wanted to link to a webinar that I\u2019m running LinkedIn will usually auto-populate the link with a thumbnail image from your site.<\/p>\n<p>We can do better than that.<\/p>\n<p>If you \u201cx out\u201d the thumbnail you can then add an image separately that will appear full size in your update. This makes my updates more eye-catching and stops people who are stuck in a mindless scroll.<\/p>\n<p>Now at least I have a chance to <a href=\"\/linkedin\/naturally-networking-on-linkedin\/\">convert some eyeballs over to my offer<\/a>.<\/p>\n<p>The only thing better than a still photo is a photo that moves! I use Buffer to <a href=\"https:\/\/bulk.ly\/schedule-instagram-posts\/\" target=\"_blank\" rel=\"noopener\">manage my social media<\/a> and<a href=\"https:\/\/sproutsocial.com\/insights\/social-media-scheduling-tools\/\" target=\"_blank\" rel=\"noopener\"> schedule posts<\/a> that way. Within Buffer, you have access to Giphy. If you\u2019re not familiar with Giphy they\u2019re one of the largest gif libraries online.<\/p>\n<p>Gifs are too much fun. They have become a big part of internet culture and can help you <a href=\"\/linkedin\/reach-out-giving-connection-capital-through-linkedins-automated-prompts\/\">express your point<\/a> in a deeper way. There are gifs of everything, but many of them are clips taken from pop culture.<\/p>\n<p>I love them! If pop culture\u2019s not your style, there\u2019s plenty of others to choose from.<\/p>\n<p>Using gifs is free and you can search Giphy\u2019s library by keyword. It\u2019s a great way to spice up your updates and help brand yourself.<\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Action_Steps\"><\/span>Action Steps<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ol>\n<li style=\"font-weight: 400;\">Use your status updates to be personal and brand yourself, don\u2019t just send out sales pitches.<\/li>\n<li style=\"font-weight: 400;\">Use eye-catching photos on your updates when you use links by canceling out the auto-populated thumbnail and adding in your own images.<\/li>\n<li style=\"font-weight: 400;\">Use a third-party app like Buffer to have access to Giphy in order to use fun, animated gifs.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Result_You_Will_Achieve\"><\/span>Result You Will Achieve<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Higher engagement on your LinkedIn status updates by using photos and gifs with your posts.<\/p>\n<div class=\"bc-section bc-group bc-author-box bc-flex-middle\">\n<div class=\"bc-col bc-span_1_of_3 bc-author-box-details\">\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2018\/04\/MASS-John-Nemo.jpg\" \/><\/p>\n<div class=\"bc-author-social\">\n<ul>\n<li><a class=\"dashicons dashicons-admin-home\" href=\"http:\/\/www.linkedinriches.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"bc-social-name\">Website<\/span><\/a><\/li>\n<li class=\"bc-social-linkedin\"><a class=\"dashicons dashicons-linkedin\" href=\"https:\/\/www.linkedin.com\/in\/hirejohnnemo\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"bc-social-name\">Linkedin<\/span><\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"bc-col bc-span_2_of_3 bc-author-info\">\n<h5>Mentor: <a href=\"\/mentors\/john-nemo\/\">John Nemo<\/a><\/h5>\n<p>Founder at LinkedIn Riches. John is a LinkedIn expert trainer, an award winning PR director and a social media consultant.<\/p>\n<\/div>\n<\/div>\n<p>This article is based on an EHQ interview with the mentor.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Being The Life Of The LinkedIn Party What I focus on with my book \u201cLinkedIn Riches\u201d and the associated training I offer is helping small business owners, coaches, and consultants use LinkedIn to generate more leads, sales, and revenue. I stumbled onto LinkedIn when I was working as an employee<\/p>\n","protected":false},"author":1,"featured_media":16493,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[12],"tags":[],"jetpack_featured_media_url":"https:\/\/entrepreneurshq.com\/wp-content\/uploads\/2019\/04\/EHQ-Daily-John-Nemo.png","_links":{"self":[{"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/posts\/16459"}],"collection":[{"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/comments?post=16459"}],"version-history":[{"count":0,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/posts\/16459\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/media\/16493"}],"wp:attachment":[{"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/media?parent=16459"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/categories?post=16459"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entrepreneurshq.com\/wp-json\/wp\/v2\/tags?post=16459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}